The majority of people who do not know
about SEO i.e. Search Engine Optimization think SEO is just all about On-page
and Off-page optimization, and nothing more than that to do or to learn in this
domain. Few of them believe social bookmarking, directory submission and other
Off-page optimization work, like article and blog submission, PR submission,
Q&A submission, blog commenting and other tasks that are called essential
for Off-page optimization.
The
Perspective of SEO is Changing
But, now-a-days, students and
especially those who are working in IT or non-IT domain like to come to SEO and
particularly the picture is different in different metro cities like Kolkata.
This is a place where most of the SEO training institutes in
Kolkata provide same type of traditional SEO techniques that most of
the time do not work in real life SEO. The perspective of SEO is changing, so
institutes providing SEO courses need to change their courseware and other
tools, and most importantly, they need to follow the search engines’ updates,
for example Google’s Panda, Penguin, Hummingbird updates to understand what and
how they are asking to do SEO for better rankings.
So to know them all, you need to know
the advanced technical SEO things and a professional industry expert SEO training in Kolkata can give you
that training that would be totally advanced technical with certification if
you need. Most of the training institutes in Kolkata offers a range of courses
with or without SEO, such as:
Internet
Marketing course with basic SEO
Wordpress
training course applying SEO techniques
Drupal
training course apply SEO techniques
Magento
training course applying SEO techniques
Professional
web design course with SEO
SEO
and SMO course in one
Complete
Digital Marketing course
Affiliate
marketing course
These types of courses are not
traditional SEO course only. With these courses, you are learning developing
one or more CMS and at the same time applying your SEO skills that you are
learning from the SEO training institute in Kolkata, so that you can get how
the real life SEO techniques work.
Few
things that You need to Learn in Advanced Technical SEO course
There are many things that you have
not learnt in SEO, if you have already pursued for a SEO course, but here in SEO training institute in
Kolkata you can learn many things that are important for technical SEO,
but hardly a few institutes offer. Let us have a look about that at a glance.
Analyzing the fast loading of websites
Why responsive website design and the
relationship with SEO
Rewriting URL with HTACCESS and other
Shortening the URL before submitting
the social media
Redirection of URL properly
Relationship between permanent and
temporary redirection, how and what are the things you need to know to do it
effectively
Difference between canonicalization
and cannibalization
REL Canonical Tag and how to utilize
it
404 page creation and broken links
finding
Creation of custom page
301 and 302 error and why is important
Sitemap.xml and HTML sitemap creation
and submission
RSS creation and submission
Robots.txt file creation and
importance
Complete understanding of Do Follow,
No Follow and Disavow links, tools and how to utilize them for technical SEO
purposes
There are many SEO institutes in
Kolkata provide SEO training with basic SEO certification, but if you
need Google’s AdWords and Analytics certification you would like to visit at W3 Web School one of the best and
trusted SEO training institute in
Kolkata offers training with other global certifications as per the demand
of the clients and students.
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